Reflection: Part 1

I realized that the courses from Digital Marketing are very fast paced. It is best suited for you to attend these classes live. That way, your questions can be answered directly. In other words, there a lot information that can be lost in translation. However, I did enjoy creating 2.4 Click Fraud presentation. Click Fraud is a heinous crime that cost People, Yahoo and Google Millions of Dollars. However, this crime is nearly undetectable. To catch a culprit of this crime, you would have to use practically illegal means to identify threats.

Myron Lockhart Jr’s Click fraud Presentation

Reflection Part 2

Digital Marketing Plan

I already have my own website and internet domain. Having the ability make music, instrumentals and audio effects sets me apart from my peers. Contact existing and new customers via email is important for human engagement and email promotion. I’m not really interested being the center of attention all the time. But Posting your brand or something of substance, twice a week is feasible. Tagging appropriate people and giving proper credit for work is paramount. As I’m promoting, I would engage my audience comments. I would also contact people via direct message. Let them know that I can of service to them. Creating trailers before albums and mixtape releases generate more curiosity.

My major weakness is generating traffic to my site. Utilizing Search Engine Optimization, like adding keywords and Alt. Tags can bring in. more people. Search engine Crawls can help generate algorithms to your website. Thats why it’s important to keep your website updated. WordPress has an option you can fire promote. It lets Google know that this going to be a hot topic. Furthermore, I need to tell my what do when they get here. Which means I can I set-up payment options or links other material.

My greatest Strength is creativity and adaptability. I know how to make my page pop or draw attention. Understanding color schemes, allows you the opportunity reset your audience attention span. By tricking the brain into seeing something new. Like colors look good together, why didn’t I think of that? Also since I know how produce Videos, Music and Sounds, I can people stay on my page. Even if they don’t buy anything, they bring traffic to people who will.

Having proper Political, Economical, Social, Technological, Environment, and Legal(P.E.S.T.E.L) help build your reputation. Because it shows that you are squared away. If company decides to do business with you, they have don’t to worry about getting sued or losing business. Because YOU did something illegal or not have the proper trademarks or not proper credits where they are due.